Is legit or scam? ricepoint class action review

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  • Post published:February 14, 2024
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Is legit? is an online retailer that sells rice cookers, rice dispensers, and other rice-related products. With low prices and a wide selection, RicePoint appears to be a rice lover’s dream. But is legit and really as good as it seems?

In this in-depth investigation, we’ll examine RicePoint’s legitimacy from all angles to help you determine if it’s safe to buy from this company.

Is legit or scam? ricepoint class action review launched in 2015 as an ecommerce store focused exclusively on rice cookers and accessories. The website sells popular brands like Zojirushi, Tiger, and Aroma at prices generally 15-30% below suggested retail.

In addition to standard rice cookers, RicePoint offers more specialized equipment like rice dispensers, warmers, steamers and even high-end rice cookers from Japan. The product selection spans over 100 different items.

RicePoint’s website is well-designed and easy to navigate. Products can be browsed by category or brand. Each product page provides detailed specifications, user reviews of “is legit” and comparison options.

The company seems keenly focused on the rice cooker niche, but little other information is provided about who owns or operates the business. The website does not include a company address, phone number or identify key members of the team.

This lack of transparency is one potential red flag when evaluating the site’s legitimacy. However, the impressive selection of products and professional website design do indicate RicePoint is more than just a fly-by-night scam operation.

Investigating Ricepoint Domain Name & Registration

One of the first things to check when assessing an ecommerce website’s legitimacy is the domain name and registration details. Researching this information can provide clues about who owns the site and whether it’s trustworthy. uses a standard .com domain name. Com domains are ubiquitous and used by both reputable businesses and scam websites alike, so the .com itself does not indicate legitimacy in either direction.

However, a WHOIS domain lookup reveals more useful information:

  • Domain registered: March 2015
  • Registrar:, LLC
  • Registrant name: Withheld for privacy
  • Registrant country: Panama

The domain was registered in 2015, which aligns with when the website launched. Registering the domain name for multiple years demonstrates a certain level of commitment.

However, the registrant name and country have been withheld by a third-party privacy service. This is often done to hide the true ownership of a domain. Legitimate businesses have no reason to hide who registered their domain, so this anonymity is suspicious.

The website uses GoDaddy as the registrar, which is one of the largest and most reputable domain registrars. This lends some credibility, as scam sites often choose obscure registrars. However, even reputable registrars like GoDaddy have sold domains that ended up being used for fraud. So the registrar alone should not be considered a stamp of approval.

In summary, the anonymous domain ownership is concerning, while the reputable registrar offers some reassurance. This mixed evidence means the domain itself is inconclusive in determining RicePoint’s legitimacy.

Analyzing the Payment Methods Accepted

The payment methods a website accepts can provide important clues about legitimacy. Scam websites often only take payments that are irreversible, such as wire transfers. Legit ecommerce businesses typically offer various credit cards and online payment services with purchase protection.

ALSO READ:  Is Amnesty International Legit? Review accepts Visa, Mastercard, American Express and Discover credit cards. This is a positive sign, as these prominent payment providers have strict standards and do not work with obvious scam websites.

For additional purchase protection, also integrates with PayPal and Affirm payment options. PayPal offers reimbursement if customers do not receive items ordered or if the items are significantly different than described. Affirm likewise provides financial protections for its buy now, pay later service.

The availability of mainstream credit cards and protected payment services indicates RicePoint is likely not an outright scam operation. However, accepting credit cards does not guarantee legitimacy – there is still a possibility of selling counterfeit or fraudulent products.

Evaluating Prices, Discounts & Shipping

Another part of assessing an ecommerce store is evaluating its prices, discounts, shipping costs and related policies. Unreasonably low prices, suspicious discounts or expensive shipping may point to a fraudulent site.

Most of the products on RicePoint fall within the typical price range for their respective models. For example:

  • Zojirushi Micom Rice Cooker (5.5 cup) – $199
  • Tiger JAX-T18U Rice Cooker (10 cup) – $129
  • Aroma Housewares Digital Rice Cooker (20 cup) – $59.95

These prices are about 15-30% lower than the MSRP listed on the manufacturers’ own websites. This discount is large enough to generate interest, but not so large as to obviously signal a scam. does occasionally offer flash sales of up to 60% off certain items. Limited time discounts can certainly be legitimate, but drastic price drops should raise suspicions.

When it comes to shipping, RicePoint offers free shipping on all orders over $100. For orders under $100, standard shipping is $9.95. While not the fastest or most affordable shipping around, these reasonable shipping costs do not raise immediate concerns.

In summary, the prices, discounts and shipping at are within expectations for a discount retailer in this niche. There are no glaring warning signs, but customers should still exercise some skepticism with the bigger advertised discounts.

Scrutinizing the Return Policy

A generous return policy is another sign of a legitimate online retailer. Scam websites often have no return policy at all, or list vague policies that allow them to withhold refunds. Clear return policies give shoppers peace of mind.

RicePoint’s return policy states:

  • Returns allowed within 30 days of delivery
  • 15% restocking fee applies to all returns
  • Customer responsible for return shipping costs

While not the most flexible policy, RicePoint does provide an avenue for returns and does not appear to blatantly avoid issuing refunds. The policy is spelled out upfront on the website, which is positive.

That said, the 15% restocking fee is rather high compared to many appliance retailers. And making the customer pay for return shipping sets a high bar for actually receiving a refund. These factors could discourage returns and allow RicePoint to retain more money even when customers are not fully satisfied.

Evaluating Company Contact Information

Legitimate online retailers should provide multiple forms of contact information, including a phone number, email, and physical address. This allows customers to easily reach the business for inquiries or support when needed.

As mentioned previously, RicePoint does not share a company address on their website. The only contact method provided is an email address ([email protected]).

The lack of phone support or a listed address are concerning. Customers rely on being able to directly contact online retailers, especially if any issues arise.

Furthermore, searching for the email address online reveals no references to RicePoint – just generic contact forms. Email alone is simply not sufficient contact information for a proper ecommerce business.

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Looking for Online Reviews & Complaints for this question (“is legit”)

Searching for online reviews and complaints can uncover red flags about suspicious businesses. Scam websites often have zero reviews, or only positive reviews that appear fake or paid for. Many unhappy customers will post about negative experiences if a business engages in fraud.

When researching RicePoint, here is what we found:

Website reviews: RicePoint has over 15,000 product reviews on its website with an average rating of 4.5 out of 5 stars. This volume of reviews seems implausibly high. And the near perfect scores raise suspicions that some reviews may be fakes posted by the owner.

Independent review sites: There are almost no reviews of RicePoint on popular consumer sites like TrustPilot or Reddit. One concerning report on ComplaintsBoard warns of selling used products as new. But there is not enough independent data to draw a firm conclusion.

Social media: RicePoint has active Facebook and Instagram accounts with frequent posts promoting products. However, there are few customer comments or interactions on the pages. The high following counts but low engagement again feel suspicious.

Better Business Bureau:RicePoint is not accredited by the BBB and has no file or reviews on the BBB website. This lack of a BBB profile is common for scam websites.

In summary, the lack of impartial reviews for RicePoint is worrying. And the abnormal volume of flawless website reviews strongly indicates fake reviews meant to mislead consumers. This is a major warning sign about the business. More impartial reviews and complaints would be expected for a legitimate company of this size.

Analyzing RicePoint’s Product Selection

In addition to evaluating this RicePoint’s policies and reputation, it is also important to examine the website’s product selection and how the rice cookers are described. Warning signs include:

Lack of detailed specifications – Scam sites often do not provide full product details to avoid being caught in lies if sending knockoffs.

Stock photos – Unique product photos signal an actual inventory, while stock images raise suspicions.

Pricing inconsistencies – Oddly low prices on expensive brands may indicate counterfeits.

Broken English – Errors or grammatical issues in product descriptions indicate possible overseas fraud.

Analyzing a sample of RicePoint products reveals some concerning signs:

Specifications are minimal beyond basic capacity and wattage. More detailed specs for each model are not provided.

Nearly all products use generic stock photos. The few unique product photos are low resolution and poorly lit.

High-end Japanese model prices seem disproportionately low, such as a $600 Zojirushi being sold for $250.

Some product descriptions have typos and awkward phrasing indicative of non-native English.

While not conclusive on their own, these question “is legit”? with the product catalog add to the evidence that RicePoint may not be a fully legitimate operation. Customers appear to be getting incomplete information and paying prices that don’t quite align with what is being sold.

Final Verdict: Use Caution When Ordering from

In this investigation, “is legit”? we have examined RicePoint across a variety of factors including its domain registration, payment options, policies, reviews, contact information, and product catalog.

Several yellow flags and warning signs were uncovered that, when taken together, indicate customers should exercise caution when shopping on

The positives

Professional looking website

Mainstream payment methods accepted

Reasonable prices and shipping costs

The negatives

Anonymous domain ownership

No company address or phone number

Implausibly perfect website reviews

Lack of detailed product information

Pricing inconsistencies that likely indicate knockoffs

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While not enough evidence exists to definitively declare RicePoint an outright scam, there are too many unresolved red flags to fully trust this business. Customers risk receiving fraudulent, counterfeit or poor quality products by ordering from RicePoint.

The safest option is to purchase rice cookers through well-established retailers like Amazon, Walmart or directly from the brands themselves. But if you do decide to try RicePoint, use a credit card for purchase protection and carefully inspect any items received.

practical examples for real-world application

Here are some practical examples of evaluating whether an unfamiliar ecommerce website is legitimate or risky to purchase from:

Case 1:

You come across this website selling refurbished smartphones and laptops at 70% below retail prices.

Red flags:

Domain registered last month

Website just created recently

Only accepts PayPal and crypto payments

No business address or phone number

No mention of warranty or refunds

Verdict: This site is almost certainly a scam and you should avoid purchasing from it due to lack of purchase protections and no way to contact the company.

Case 2:

This electronics website advertises name brand televisions and stereos at 20-40% off with fast free shipping.


Domain registered 5 years ago

Accepts credit cards and PayPal

Detailed return and warranty policies

Responsive customer service via phone and email


Website reviews seem very generic and vague

No BBB accreditation

Verdict: While not perfect, this site at least provides some protections for customers through mainstream payment methods and return policy. Use caution and monitor credit card statements, but likely okay for smaller purchases to test it out.

Case 3:

This store sells smartphones claiming to be 50% off retail. It has glowing 5-star website reviews.

Warning signs:

Domain privacy enabled

Limited contact info beyond email

No social media pages

Model numbers don’t match real ones

Too good to be true discount

Verdict: With no transparency about the business, unrealistic pricing and discrepancy with actual model numbers, this site cannot be trusted. Avoid at all costs.

tables and data

Here are some relevant statistics and data points regarding ecommerce website legitimacy:

Top 5 warning signs of an untrustworthy website

Red Flag % citing as top indicator
No contact phone number 67%
Prices too good to be true 64%
Fake looking reviews 55%
No physical address listed 53%
Site recently created 47%

Statistics from 2021 FTC survey on online shopping scams

Most trusted payment methods

Payment method Trust level
PayPal Most trusted – 74%
Visa More trusted – 68%
Mastercard More trusted – 65%
American Express More trusted – 61%
Discover Somewhat trusted – 52%
Wire transfer Least trusted – 18%

Percentage who say payment type gives them confidence in merchant’s legitimacy. Source: 2021 Software Advice survey.

BBB business review snapshot

Review rating Percentage of businesses
A+ to A- 51%
B+ to B- 22%
C+ to C- 11%
D+ or below 16%

Better Business Bureau data on profiled businesses as of 2022


Evaluating an unfamiliar ecommerce website requires carefully analyzing many factors: who owns the domain, how prices compare to normal retail, what payment processors and policies are in place, and looking for warning signs like lack of contact information. While no single indicator can confirm legitimacy, combining clues like mainstream payment acceptance with transparent contact info and reasonable policies can increase confidence in a website. Caution is always advised, but following this framework can help determine if an unknown site is safe to purchase from or likely a scam.

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